Pew Research Center
I had the honor of making a variety of social assets for Pew Research Center's findings on adults who consult astrology, tarot readings or fortune tellers. These designs paired with the information from their report.
I created designs and animations for their Instagram post carousel, and additional animations and Giphy stickers that could be used to engage with folks in their Instagram stories.
Credits :
Client : Pew Research Center
Art Direction : Kim Arias
Design + Animation : Hannah Churn
Giphy stickers are a fun and engaging way for audiences to interact online. Creating these gave Pew Research Center flexible assets they could easily integrate into their social media. Instead of relying on full videos, they can now enhance stories and posts with these animated elements to add movement and visual interest.
In a world where most art these days lives on a digital platform - it always feels good to start off the process with pencil and paper. When brainstorming icon ideas I dumped a bunch of ideas down in my sketch book.